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Updated 02/25/2010 06:05 AM

Akio Toyoda offers apology for recalls

By: Rebecca Spitz

On the same day that Toyota's president testified before a Congressional committee regarding vehicle recalls, Attorney General Andrew Cuomo announced a deal ensuring New York Toyota owners get the repairs they need. Our Rebecca Spitz has the story.

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NEW YORK CITY -- Akio Toyoda didn't bow, but he did read a statement apologizing, in English.


“I am deeply sorry for any accident that any Toyota drivers have experienced,” said Akio Toyoda, Toyota President.

Make that many accidents, dozens of them fatal, leading the company to eventually recall 4.2 million Toyota vehicles in this country alone.

The grandson of Toyota's founder was called on the congressional carpet to answer charges that his company was slow to respond to complaints of defects in accelerators, brakes and steering on millions of cars.

"Thousands of complaints, multiple investigations and serial recalls are bad enough, but we now have 39 deaths attributed to sudden acceleration in Toyotas. To give that horrifying number perspective, there were 27 deaths attributed to the famous Pinto exploding gas tank in the 1970s,” said Ed Towns.

Committee members accused the company of trying to blame the problems on bad drivers. The chairman conceded Toyota's quest for profits had become became the company's top concern.

“Toyota has, for the past few years, been expanding its business rapidly quite. Frankly, I fear the pace at which we have grown may have been too quick. I'd like to point out here that Toyota's priority had traditionally been the following first, safety second, quality, third volume. These priorities became confused,” said Toyoda.

Toyoda said he still believes there is no problem with the electronics in his vehicles, though outside experts suspect otherwise. He insisted there was no attempt at a cover up, although the politicians weren't buying it.

"It seems as if time after time there are pronouncements that problems are being addressed and over and over again they seem like they're not being addressed,” said Towns.

But there was some satisfaction for owners of recalled cars Thursday, Attorney General Andrew Cuomo announced that Toyota had agreed to shoulder the cost of free at-home pickup of cars that were recalled and to reimburse customers in New York State for out of pocket expenses like taxis and rentals while they were carless.

When asked about that at the hearing, Toyota's executives said the same deal will apply across the country.


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